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Keep Up-to-Date with Senior Magazine Biweekly
In Hong Kong, over 2,500,000 people are aged 50 or above. They are moving into another stage in their life and have to prepare for retirement and their later years. While there are many different magazines and publications in the market, Senior Magazine Biweekly is designed to provide positive topics related to the daily life of this demographic group.
In view of this, on Senior Citizens Day 2004, the SCHSA launched the Senior Magazine Biweekly, which is an innovative magazine catering for fifty-something middle age people and the elderly to provide a diversity of information and topics, with a view to stimulating the development of new products and services for this "Silver Haired Market".
A wide range of content is covered by the Senior Magazine, including interviews with celebrities who share their experiences, investment guides on smart investment strategies, health columns on common illnesses in middle age people and the elderly, articles introducing appropriate hiking locations, etc. There are also featured articles on Chinese medicine, beauty care, nutritious diets, 2 weeks' headlines reviews and outlook, etc. The Senior Magazine Biweekly will also include other consumer information later on, such as holidays, fashion and healthcare.
The Senior Magazine Biweekly is published every alternate Friday at the price of $8. It is available from newsstands, Circle K Stores and a list of collection points.
A discount is available for a one-year subscription. Please download the subscription form.
MSWord format (1,425KB) | PDF format (1,056KB)
You can also help people with financial difficulties by donating a free copy to them. Please download the Donation Form.
As an information platform for the "Silver Hair Market", the Senior Magazine Biweekly provides discounts for related advertisements. For enquiries, please feel free to call 3520 4408 or e-mail smb@schsa.org.hk.
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